Find market opportunity
Understand online behaviors
Validate solutions by testing on real users
Improve website experiences
Align website to business goals
Uncover new opportunities
Improve the customer lifetime value by building a customer-centric strategy
Explore, understand, and translate findings into a better user experience.
Foster innovative ideas by overcoming obstacles that get in the way of making progress.
Deliver high-value user-centered design solutions and low-risk opportunities.
When improving customer experience and driving business results, data-driven design decisions matter more than aesthetics and embellishments.
Throughout my experience, I have had the pleasure and privilege to design for the U.S. Army, Oil and Gas industry, schools and many others in my community.

Designing a better user experience

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When I am working on a problem, I never think about beauty. I only think about how to solve the problem. But when I have finished, if the solution isn’t beautiful, I know it is wrong. – R.B. Fuller